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Deep blue skies ahead in home decor: DULUX Paints by PPG unveils inky cobalt as 2020 paint Colour of the Year

Complementary warm teak named brand’s first stain Colour of the Year

Tuesday, August 20, 2019 4:17 pm EDT

Dateline:

TORONTO
"The colour palette shifts away from the cool, stark greys of the past and builds on last year’s introduction of warm shades that emit an air of old-world charm and craftsmanship, blending together classical and modern design elements to create sophisticated looks"

TORONTO, Aug. 20, 2019 – In today’s fast-paced, data-driven world where stress and anxiety are all too common, people can find refuge from their blues by surrounding themselves with, well, blue. Not just any blue, though – think deep, comforting, inky cobalt blue.

That’s the message of trend forecasters at DULUX® Paints by PPG in unveiling the brand’s 2020 Colour of the Year – Chinese Porcelain (DLX1160-6). This rich and traditional hue combines the energy and brightness of cobalt blue with a muted, dark navy tone, emitting a feeling of calm, restfulness and hope.

“Everyone today is looking for an escape from technology, a way to slow down and infuse simplicity into their lives in an uplifting environment. This is, in part, why we’re craving blues like Chinese Porcelain,” said Rob McDonald, Senior Brand Manager, Dulux Paints by PPG. “Exuding depth, richness and drama, next year’s blue brings us closer to natural elements such as the sea and sky – creating lavish serenity in any space.”

According to McDonald, the trending earth-tone aesthetic will be reflected in all facets of home decor in the coming year, highlighted by uncluttered spaces with organic, deep mineral and metallic tones that delight the senses.

“The colour palette shifts away from the cool, stark greys of the past and builds on last year’s introduction of warm shades that emit an air of old-world charm and craftsmanship, blending together classical and modern design elements to create sophisticated looks,” said McDonald.

With natural materials such as wood and rattan dominating this design movement, Dulux Paints by PPG has, for the first time, also announced a stain Colour of the Year for 2020 – Teak, a warm, semi-transparent medium-brown stain that has a 1970s retro vibe with a richness that fits today’s world. An ideal complement to Chinese Porcelain and part of the Dulux Professional Wood Finishes line, Teak has a raw, organic feel that brings out the best of inky cobalt blue, whether used for a home’s interior or exterior.

Other complementary trending colours that pair well with both Chinese Porcelain and Teak are deep mineral tones such as Dulux Paints’ Gracious Glow (DLX1116-5) yellow-olive green, Talavera (DLX1018-5) warm taupe, Brown Clay (DLX1199-6) soft terracotta and Gray Marble (DLX1002-4) stone gray. The combination of these nod-to-nature hues delivers an ambiance of state-of-the-art luxury in its simplest form, particularly when accessorized with warm metal accents and linear geometric patterns.

To incorporate this blue into any home, Dulux Paints by PPG offers these tips:

  • Paint an accent wall with Chinese Porcelain as a perfect backdrop for vivacious colours to pop.
  • Use blue as a feature colour in a bedroom with crisp white bedding and crown molding to provide a sharp contrast.
  • In a living room, layer inky cobalt blue with additional blues in tufted and velvet furniture or pair with trending metallic finishes to create an elegant living space.
  • Complement the hue with decor such as lush drapes or velvet pillows in warm saffron and turmeric tones.
  • In addition to warm teak wood, pair deep blue with leather accents and dusty sand tones for an attention-grabbing look.

“Incorporating even a splash of Chinese Porcelain into your home will not only help brighten the space, it also will go a long way in infusing a room with the calm and tranquility that everybody is after,” McDonald said.

For more information about Dulux Paints’ 2020 Colour and Stain Colour of the Year, visit www.dulux.ca.

 

Find Dulux Paints by PPG in more than 260 company-owned Dulux Paints and BÉTONEL®/Dulux Paints stores across Canada serving the consumer and professional markets. No matter where the Dulux brand is sold in Canada, it offers an extensive portfolio of high-quality products and services to the marketplace.

PPG’s architectural coatings business in the U.S. and Canada is an industry leader in residential and commercial coatings, delivering the latest technologies and operational advancements through its strong portfolio of brands. It manufactures and sells interior and exterior paints, stains, caulks, repair products, adhesives and sealants for homeowners and professionals. Its distribution network includes more than 15,000 touchpoints through company-owned stores, independent dealer locations and major home improvement centres across the U.S. and Canada. For more information, visit www.ppgpaints.com.

PPG: WE PROTECT AND BEAUTIFY THE WORLD™

At PPG (NYSE:PPG), we work every day to develop and deliver the paints, coatings and specialty materials that our customers have trusted for more than 135 years. Through dedication and creativity, we solve our customers’ biggest challenges, collaborating closely to find the right path forward. With headquarters in Pittsburgh, we operate and innovate in more than 70 countries and reported net sales of $15.4 billion in 2018. We serve customers in construction, consumer products, industrial and transportation markets and aftermarkets. To learn more, visit www.ppg.com.

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Contact:

Lynne Evosevich
Architectural Coatings
724-742-5475
Evosevich@ppg.com
www.dulux.ca

Gail Bergman
GBPR
905-886-1340
gbergman@gailbermanpr.com


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